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Smell good, feel good.

We believe the future of personal care is in plant and mineral-powered formulas that actually work.

SMELL SERIOUSLY AMAZING

Never formulated with aluminum salts or artificial fragrance. Always certified vegan and cruelty-free.

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BRUSH WITH BRILLIANCE

With added vitamins, organic aloe leaf, and superfood extracts like goji and pomegranate.

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CLEAN UP YOUR CLEAN

With plant-powered exfoliants like volcanic sand and vanilla bean. Aromatic and sudsy — without SLS or artificial fragrance.

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CHARCOAL + MAGNESIUM

With a scent reminiscent of freshly fallen rain, this mineral-enriched natural deodorant might just be our greatest formula yet.

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Fast Company Logo

Forget avocado toast: millennials are flocking to natural deodorant.”

-Fast Company

Instyle Logo

This deodorant is what you call a game-changer. I’ve officially converted.“

WINNER, BEST NATURAL DEODORANT

Into The Gloss Logo

I love the Schmidt’s…I’m very much a skeptic when it comes to natural deodorant and this is the s***.”

-Hannah Bronfman

Goop Logo

Eye-rolling teenagers […], a sweating guitar player, and a beauty editor agree: YES. Schmidt’s is going to blow your mind.”

-Jean Godfrey June

Alicia Silverstone Logo

Schmidt’s Deodorant will truly change your life!”

-Alicia Silverstone

Allure Logo

It actually works.”

Greatist Logo

“[A]fter an entire 12 hours of wear, this stuff made me want to taste my own armpits, which is…both disgusting and a pretty good recommendation, I think.”

Nylon Logo

Works beyond my wildest deodorant dreams.”

Cosmopolitan Logo

Hands down the best natural deo out there.”

E Style Logo

You’re going to LOVE this stuff. It, hands down, works better than any store bought, traditional deodorant you usually wear.”

-E! Style

Today Logo

It smells delicious, there’s five flavors, and it really does work!“

NBC’s The TODAY Show

Goop Logo

This will blow your mind. It’s completely vegan, deeply skin-soothing and wildly effective.”

Msn Logo

Smells so good, we’re calling it aromatherapy.”

Greatist Logo

“[T]his stuff made me want to taste my own armpits, which is…both disgusting and a pretty good recommendation.”

-Greatist

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CHANGE THE WAY YOU THINK ABOUT NATURAL.

We believe that the future of personal care is in plant and mineral-powered formulas that actually work — leaving sketchy chemicals out of the equation.

Our Story
Rose and vanilla deodorant stick on white surface with pink background

Smell good, feel good.

You deserve natural products that help you feel fresh.

Aluminum-Free • Plant and mineral derived ingredients • Vegan

Cruelty-free • No artificial fragrance, SLS, or PEG