schmidt's and unilever logo

Today is a momentous day for Schmidt’s Naturals, as we announce our joining of the Unilever family of brands. Thanks to our community of customers, what started humbly in my kitchen and local farmers markets has grown into homes worldwide. Now, Schmidt’s is aligned with arguably the most innovative and sustainably-minded consumer goods company on the planet.

jaime schmidt standing outside

Schmidt’s Naturals Founder Jaime Schmidt

I am proud to say that as a result of our partnership with Unilever, we are better positioned than ever in our mission to make naturals accessible to all. Moreover, Unilever’s substantive actions towards creating a more sustainable and equitable future for diverse peoples across the planet further fuels the enthusiasm behind our alliance.

An assortment of Schmidt's deodorant, soap, and toothpaste on white background

Schmidt’s Naturals product collection

Throughout this process, I’ve reflected on what this means for Schmidt’s as a brand and for our cherished customers who have always been at the forefront of what drives Schmidt’s as a company. Since day one, you all have been the heartbeat of our brand. We are eager for you to stand alongside us and Unilever as we engage each other enthusiastically and transparently, working together to shape the future of the consumer goods industry.

Thank you for your support in our mission to be the new face of natural.” With your help, we’re doing it!

Sincerely,
Jaime Schmidt


For more information on the official announcement, please review the press release here (Opens in a new window).